It's time to change the way you eat.
I was out for a bike ride one day. At the halfway point I went to open my PB&J sandwich and hit a rut. As I fumbled my snack and watched it smear across the road I thought, there has got to be a better way to fuel up when athletes are out doing that they love.
So I went home and started researching how the food that we eat is prepared. I soon realized that the food industry has one big problem. The wrapper. All food is built around the distribution system--how can you package and ship things.--not around the people who will eat it. I asked myself what a food system look like, if I didn't assume it would be a bar.
ooot is the result.
It is a two part system that consist of interchangeable 'discs' of food and a dispenser that allows you to eat without fumbling with wrapper. By separating the delivery system from the shipping packaging the end user can customize the energy profile and nutritional content of their food. The result is unlike any other nutritional system on the planet. All you have to do is load up the discs with the food you'll need on your adventure and your nutrition is set.
I designed and developed all of the principle mechanical designs and worked with several engineering and design partners to develop final patent and prototypes. I also completely the primary research and initial formulas before working with a culinary innovation company and sports nutritionists to finalize the formulas for production.
Each bite has 45 calories. The discs each have different formulas from carbs, and fats, to salty AF and others are all about protein. All taste really good.. That was job one.
It's not a bar. It is a system
We are all different. I'm a big guy. You might be a super-fit smaller woman. We don't need to eat the same bar. Hell, I don't need the same bar on any given training day or hiking expedition. That's what ooot is designed for. It is a series of different 'bites' of food that allow you to customize your nutrition to your needs on any given day. All of this is possible because ooot isn't restricted by the packaging to deliver your nutrition. The dispenser allows you to conveniently bring exactly what you need to eat.
No more guesswork.
Figuring out what you need to eat is way too much work. That's why we built the system in bites and married it to a calorie ratio tool we developed. This system allows you to plan your caloric profile for any given effort or sport. From carbs to fats and sugars, ooot has a soluktion for your body on your day. All you do is plan, load, and go.
ooot is currently raising capital
After raising an initial round of financing, we were able to complete all of our first stage goals. From finalizing the design to submitting all patents and running large-scale food-production testing, we accomplished exactly what we set out to do.At this time we are ready to bring the product to market, so we are actively working with investors to make certain that we are properly capitalized as we move forward. Investor decks and presentations are available upon request.